Strategy

MISSION
We are on a mission to transform the raw material base of the global textile ecosystem with our technology.
We innovate and engineer the most sustainable textile fibre in the world.
We do this for the benefit of the planet, because that is what matters most.
As a result of our strategy review, we are focusing our efforts on the following topics
Cost efficiency
The company’s main goal is to improve the cost efficiency of the production process.
Future scaling
The company has a clear plan for future scaling of its technology development needs.

Spinnova continues its development work on improving its fibre concept efficiency to reduce production and investment costs.
To support development work, the Company’s goal is to build an international consortium of companies to advance the scaling of Spinnova’s technology. The consortium is formed around the planned acquisition of Woodspin and Suzano Finland, i.e., the full ownership of the Woodspin demo factory, micro fibrillated cellulose (MFC) refining assets that is Suzano Finland.

“We have received confirmation from textile value chain operators that the properties of Spinnova’s fibre are already sufficient for selected commercial applications. However, fibre production costs are currently too high. For this reason, we will focus in particular on reducing production and investment costs,” says Spinnova’s CEO Janne Poranen.
The goal is to build an international consortium of companies, the aim of which is to accelerate the scaling of the Spinnova concept. We are currently looking for partners for this collaboration,” Poranen continues.
Priorities in 2025-2026 are:
- To develop its technology to be more cost competitive. The fibre works currently already in many applications, but production costs are still too high.
- To further develop the SPINNOVA® fibre properties, also for non-textile applications.
- Select wood-based and other cellulose raw materials for the Spinnova process.
- To build an international consortium of companies to advance the scaling of Spinnova’s technology.
- To continue promoting the 50/50 joint venture with ECCO, Respin’s leather waste-based fibre commercialisation goals.
- To target EUR 500 000 annual cost savings through consolidation of Spinnova’s sites in Jyväskylä, Finland.